Medium Has Become a Cesspool of Faux Experts, Bro-Preach, and Spam

I’m on a zero-fucks tour and I’m tired of reading garbage in my feed

Felicia C. Sullivan
8 min readJan 7, 2023

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Photo by Noah Buscher on Unsplash

Let’s first discuss the relentless spam, shall we? While it’s true my Instagram account with its 70 followers will attract the occasional fem-bot vying for my dollars and undivided attention, the spam on Medium is relentless and unyielding. From porno and drug-peddling accounts (fentanyl, anyone?) to crypto bros and SEO-hacks peddling self-help, there are more people who want to hock their trash than those who want to read your work.

Every single day, dozens of spam accounts follow me — they’re not humans who want to connect with others, they’re spam pulling images off the internet as profile photos that want to build accounts, peddle accounts, etc., and it’s clear Medium will do nothing to stop this.

Apparently, a higher active user count is good for business.

But let’s set aside the spam garbage and chat about “experts.” I’ve been on the platform since 2013, when an editor cajoled me to pen blogs about food and personal essays because tech bros had become too ubiquitous. Medium was the wild west because, unlike Wordpress, they put resources against building an audience for their writers, which was attractive to me.

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Felicia C. Sullivan

Marketing Exec/Author. I build brands & tell stories. Hire me: t.ly/bEnd7 My Substack: https://feliciacsullivan.substack.com/ Brand & Content eBooks: t.ly/ZP5v