It’s about more than fancy fonts and clever logos

Credit: MicrovOne/iStock/Getty Images Plus

Hey there! Welcome to my virtual home.

Credit: Felicia C. Sullivan


  • Born & raised in New York. I’ve lived in Los Angeles for the past five years.
  • Started career at an investment bank: A time I’d like to forget.
  • Ditched the suit to build a profitable in 1999.
  • Built a boutique digital agency from $1MM to $20MM in 4 years.
  • Launched 60+ major brands online across industries & sectors.
  • I’ve worked on the brand and agency side, and have spent the last seven years as a consultant.
  • Published two critically acclaimed books & seeking new representation for my third: My books and work have been featured in dozens of publications…

Don’t be the Oliver Twist of freelancing.

Licensed from Adobe Stock

Because I worked for it. Don’t let strangers on the internet define your worth.

Licensed from Adobe Stock

Stop listening to faux experts. Focus on defining your difference.

Licensed from Adobe Stock

Time to burn the book rather than color in the lines.

Photo by Ana Carolina from Pexels

I’ve made a career writing about hurt and heartbreak. Now, I’m booking a one-way ticket out.

Licensed from Adobe Stock

Freelancers, learn how to stand out from the pack by offering your customers a stellar purchase experience.

Licensed from Adobe Stock
  • Entertainment (they feel something),
  • Education (they learn something),
  • Value (price to quality ratio),
  • Utility (their lives are easier), or
  • Reciprocity (they feel part of something larger than themselves or experience privileges from being aligned with the brand).

It turns out I miss conference rooms, water coolers — and even networking

Businesswoman at workstation looking out window
Businesswoman at workstation looking out window
Photo: Thomas Barwick/Stone/Getty

Your weird is what sets you apart from the sea-of-same pack.

Licensed from Adobe Stock

Felicia C. Sullivan

Marketing Exec/Author. Work in Human Parts, OneZero, Forge, Index & Marker. Hire me: Brand & Content eBooks: List:

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store